Our Mission

The mission of Anjolee is to provide our customers with the highest quality of hand crafted, customized jewelry, using only the finest precious metals, natural diamonds and gemstones.

To achieve our mission, we focus on:

  • Customized jewelry that reflects each customer’s taste and budget
  • State of the art technology
  • Knowledgeable, friendly and always available jewelry specialists

The Anjolee Story

The originator of the diamond tennis bracelet, Anjolee has steadily expanded over the years into a full range of quality diamond jewelry, from bridal pieces and fashion rings to bracelets, earrings and necklaces.

The story of Anjolee begins in New York City in the early 1960’s. Anjolee’s founder began designing his own jewelry and forming important relationships with wholesalers and retailers. In 1977, the company was incorporated and relocated to Los Angeles. Twenty years later, the operation moved to Chula Vista, CA where it is based today. Other family members soon joined in and the manufacturing business steadily grew. The company gained early recognition for its unique tennis bracelet designs and has been the leading manufacturer ever since.

In 2007, the company launched an e-commerce division to cater directly to the public. The business became known as Anjolee, a brand name inspired by the beloved mother of the founder’s two nephews. They combined “angel” with her first name of “Lee”, and altered the French “jolie” (beauty) to “jolee”. The name and brand known as Anjolee has stood for love, beauty and respect for quality from the very beginning, and to this day.

Quality of Product

Anjolee’s foremost priority as a leading diamond manufacturer and customized design retailer is two-fold: to provide outstanding customer service and sell only the highest quality diamond jewelry. Anjolee understands that each order represents a meaningful and memorable moment of life celebration, and is committed to providing the quality of service and product equal that it merits.

It is this individualized focus on customer service that sets Anjolee apart from other companies. Each of our diamond jewelry pieces may be customized using the latest technology, with a wide array of options easily accessible on our website. Every single Anjolee jewelry piece is made-to-order, personalized to the customer’s exact preferences under the expert guidance of our specialists. The testimonials of previous customers attest to Anjolee’s ability to deliver on its commitment to service and quality.

To browse our designs please visit www.anjolee.com!

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