Educational - Platinum

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Platinum

Platinum has many benefits that make it a desirable material for fine jewelry.
With a silvery white finish, platinum enhances the appearance of diamonds.
It is appealing because it is considered one of the most pure and precious metals
used for jewelry making and is a luxurious metal with a greater longevity than gold
or silver. When platinum is scratched, it does not lose any metal and will not
wear with time.

All platinum jewelry sold on Anjolee will have the platinum 950 mark which refers to it being 95% pure platinum combined with other alloys such as iridium, palladium and ruthenium. When comparing to 18k white gold, platinum is similar in appearance, but will weigh more and have a higher durability due to the softness and purity of 18k gold. Platinum is used for all jewelry types including bridal rings, bracelets, necklaces and earrings.

To help preserve the look of your platinum jewelry, you should regularly use a soft cloth as a buffer to keep it looking shiny. When storing your platinum jewelry, you will want to keep it separate from other pieces to avoid scratching. Storing it in a soft cloth bag or individual jewelry box is preferred.